Thursday, November 30, 2006

Johnnie Walker Android ad

Great ad for Johnnie Walker


I think this ad reminds me a bit of Steven Spielberg's "Ai" except, this is good.

"In keeping with the scotch company's "Keep Walking" slogan promoting forward motion and progress, this cinematic spot features an exquisitely-rendered android ruminating on the nature of being perfect, and conversely, the nature of being human. The android laments that while he possesses immortality, he'd give it up for the ability to feel, love and despair (and presumably, have a few belts of Johnnie). The kicker in the copy? When the android tells us we lowly humans can also possess immortality - by doing "one great thing".

Agency: BBH, London
Creatives: Steve Robertson, Justin Moore
Producer: Kristin Armstrong
Production Company: MJZ
Director: Dante Ariola

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